Sam Goodman is the photographer behind Phantom House Creative. Originally from the Appalachian mountains of Southwestern Virginia, he has called the Phoenix, Arizona area home for nearly 20 years.

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He shoots a mix of digital and film, focusing on client portraits and events, while constantly capturing an eclectic array of street scenes, landscapes, oddities, and anything with a good story or that he finds curious.

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Beyond his photography, Sam is a husband, a dad, and a small business owner. He is the founder of The HOP Nerd LLC, where he consults with organizations around the globe on Human and Organizational Performance and Operational Learning, and he is the author of several books, including his current project, Lessons from Dad. He brings the same curious, practical approach to his photography as he does to the rest of his work.